Basic Web Information
We may collect information associated with your IP address, such as the time and date of a visit, the originating domain name, the browser type, the web address of the site from which you were linked (if any), and the particular pages or products viewed on the Websites.
We also may collect information from you passively. Sewell may use a variety of technologies including cookies. A cookie is a piece of data stored on the user's hard drive containing information about the user. Usage of a cookie is in no way linked to personal information, until a user provides that information (see below). If a user rejects or deletes the cookie, he/she may still use our site. However, the user may be limited in some areas of our site. For example, the user may not be able to receive notification of special offers.
Voluntarily Provided Information
We collect certain information that users voluntarily provide to us via the site, at the dealership or in other correspondence. For example, we collect the email addresses of those who contact us by email. We also collect information that you voluntarily provide to us in surveys. When you register as a member for the purposes of applying for credit, we collect your full name, phone number, email address, zip code and a password chosen by you. As described above, we use that information to serve you, to improve the content of our Websites, and to contact you for marketing purposes.
Information Received from Others
Sewell may receive information from others, particularly if you elect to apply for credit or financing through Sewell. For example, we may receive consumer reporting agencies, credit references, employers and insurance agencies such as your credit history, credit worthiness and information that our dealerships obtain to verify employment history or that insurance coverage is in force.
When you use our mobile device-ready website (our “Mobile Websites”), we may collect additional information about you that is specific to your mobile device.
We use the information we collect to operate our Websites, to respond to your requests, and to manage your relationship with Sewell. For example, we use the information to provide you with the results of your searches; to provide you with important information and required notices; and to improve our Websites. If you have provided your email address as part of our credit application process, we use your email address to distinguish you from others and to reset your password if you report that it has been lost or stolen. We also use your email address and password to enable you to migrate your account to another device. We may also use information for marketing purposes. For example, we might send you information about newly available vehicles and special offers.
We maintain presence on several social networking platforms, such as Facebook and Twitter, and we may also incorporate some third party social networking features onto our Websites. Through these platforms and features, we receive information about you, and this Privacy and Safeguards Notice applies to that information as well. In addition, third party social networking platforms have their own privacy policies which explain how the third parties that provide them will use and protect your information. In accordance with those policies (and your privacy settings within your social networking accounts) information about your activities on our Websites (such as “Mary Smith likes this car” or “John Smith viewed this customer review”) may be published to your social network.
How we Combine Information
We may combine information. For example, we may combine information that we have collected offline with information we collect online. We may combine information we collect passively with information you provide to us. We may combine information about our transactions and experiences with you with other information we have collected from you.
We may also combine financial information we learn about you with other information we collect. Or we may combine information we get from a third party with information we already have. We may also combine previously anonymous information like IP address with other information we have collected to identify an individual.